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WHOLESALE & TRADE / WEBSITE & CI SHOWCASE

Mynovan

A blue-led trade presence that connects manufacturers, product ranges and professional buyers through a clear enquiry journey.

Visit the live website ↗Explore the identity ↓

Website design & digital presence by Befound Studio ↗

Existing website & brandNew CI presentation & application conceptsSouth Africa
BEFOUND STUDIO / CI SHOWCASE 02IDENTITY · DIGITAL · APPLICATION
Mynovan existing logo

Everybody
needs a pet.

Clear. Capable. Approachable.

EXISTING BRAND, CURATED INTO A COHERENT SYSTEM.
mynovan.co.za
Actual Mynovan website, captured November 2026ACTUAL WEBSITE / NOVEMBER 2026
Trade blue#00639C
Deep ink#10344A
Ice#EDF6FC
Line#DBE7EF
Action#9BC900
TYPOGRAPHYAa

Roboto
Roboto

PROPOSED APPLICATIONYour next range.
One clear partner.Proposed trade catalogue & stockist card

The existing logo, live website and observed brand language are shown here. Application mockups are new presentation concepts, not previously delivered or client-approved items.

Open the standalone CI board ↗ Download identity guide ↓ Download pattern ↓

DESIGN IN THE DETAILS

More than a homepage.

Distinctive ideas found in the published experience.

01

Trade-first navigation

Catalogue search, enquiry list and dealer pricing are treated as distinct professional tasks.

Explore the source page ↗
02

Needapet range

The own-brand range is presented with genuine product photography and an established place in the catalogue.

Explore the source page ↗

A COHERENT IDENTITY

One recognisable
visual language.

Preserve the actual Mynovan wordmark and the blue/ice colour system. Use generous white space, disciplined product panels and a consistent information hierarchy for trade material.

Palette values are a curated working system based on the live identity. Typography reflects the observed website language.

Trade blue#00639C
Deep ink#10344A
Ice#EDF6FC
Line#DBE7EF
Action#9BC900
Proposed trade catalogue & stockist cardMynovan existing logoYour next range.
One clear partner.APPLICATION CONCEPT / BEFOUND STUDIO

EXPLORE THE EXPERIENCE

Built around the way
people use the brand.

Visit Mynovan ↗
Published Mynovan feature page

YOUR NEXT CHAPTER

A clear identity.
A useful digital presence.

Let’s connect the way your business looks with the way it works online.

Discuss your project ↗